Harsha Seram
2 min readJun 10, 2021

Sony Bravia X90J features and specifications

The Sony Bravia X90J may look like any other regular 4K smart LED TV that has a full array LED display, a slim and minimalistic design, however, it is among Sony’s most advanced products available in the country right now.

It is the world’s first TV with cognitive intelligence and uses Sony’s new XR Picture Processor that takes AI processing to the next level. The cognitive processor, mimics how humans use their brains to analyze visual and audio information. It detects viewers focal point and cross-analyses various image quality elements to make the scene stand out naturally and also improves the audio, resulting in enhanced audio and visual experience.

The X90J is a 55-inch Ultra-HD (3840x2160-pixel) LED TV with Sony’s Triluminos technology, which is said to produce brighter colours. Theoretically, the Triluminos technology from Sony is somewhat, which uses the blue light from a backlight to emit pure basic colours thus improving display brightness and colour gamut

The TV supports HDR with the HLG, HDR10, and Dolby Vision formats, as well as Dolby Audio and Dolby Atmos for sound. It has full-array local dimming, HDMI 2.1, a peak refresh rate of 120Hz at Ultra-HD resolution, auto low-latency mode, and variable refresh rate, making it equally great for gaming as well as regular content consumption.

Since it runs on Google TV, it supports various applications from the Play Store and supports both Google Assistant and Alexa voice assistants. For streaming content from your phone, it has Google Chromecast built-in and even supports Apple AirPlay 2 and Apple HomeKit. The X90J comes with a 20W speaker system.

buy on Amazon (India)

buy on Amazon (USA)

Harsha Seram
Harsha Seram

Written by Harsha Seram

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I am a Civil engineer and also a digital marketer.

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